Insadong and the surrounding area were the residences of Joseon Dynasty (1392-1910) officials, extended royal families, and the aristocrats. The antique art shops that were established here during the Japanese colonial period carried everyday items of the privileged class as these items became antiques in the face of modernity.
Since then, Insadong has been home to dozens of art galleries and antique shops. Insadong's narrow alleys branch out into all directions from one main street.
Away from sight, a toy museum lurks upstairs via an uneventful staircase leading from Insadong's main street.